Children’s Wish Foundation – Annual Renewal
The Children’s Wish Foundation (CWF) is a charitable organization that grants the wishes of children with life-threatening illnesses. CWF’s agency, Stephen Thomas, contracted me to write the Foundation’s annual renewal direct mail package. The goal of the appeal is to reinforce the donors’ commitment to CWF by sharing a heart-warming story of a child whose wish came true, thanks to their donation. The mailing also includes an impact newsletter – complete with highlights from the previous year, news about current programs and human-interest stories.
CLIENTStephen Thomas Ltd.